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"IN HIS DIVINE WRITE"
Verve, March 2012
Mumbia based Amish Tripathi’s philosophy of tolerance, his understanding of mythology and his avowed admiration for Shiva are evident in his best-selling works The Immortals of Meluha and The Secrte of the Nagas…
Read the full article here (http://www.shivatrilogy.com/articles/Verve-March-2012-24-92-94.pdf)
"UNPRETENTIOUS, UNSHAKABLE: AMISH TRIPATHI"
RITZ Magazine, March 2012
Bestselling author Amish Tripathi shares the ups and downs of his exciting journey from being an IIM grad to an acclaimed writer, with Richa Tilokani
Read the full article here (http://www.shivatrilogy.com/articles/Ritz Magazine March 2012.pdf)
"TIME TO LEND A HELPING HAND"
The Telegraph – Kolkata, 30 March 2012
Clearly, the author’s role has increased considerably over the years because of competition, not merely from the number of new titles that are published but also because of the diversion provided by the media.
Read the full article here (http://www.shivatrilogy.com/articles/Westland-The-Telegraph-Kolkata-033012.jpg)
"SHIVA RETOLD"
The Telegraph – Kolkata, 6 March 2012
Amish’s Shiva trilogy has a refreshing storyline. His writing and story-telling are no doubt interesting.
Read the full article here (http://www.shivatrilogy.com/articles/The-Telegraph-Kolkata-6th-March-2012.jpg)
"PLAYING BY THE E-BOOK"
Sunday Midday – Mumbai, 4 March 2012
Publishing giants at one of the most eagerly-awaited expositions of the year… Amish shares his view too.
Read the full article here (http://www.shivatrilogy.com/articles/The_Immortal_of_Meluha__Sunday_Midday_Mumbai_030412.jpg)
"TO WRITE A BEST-SELLER"
Man’s World – Mumbai, March 2012
God has been kind because my first book (The Immortals of Meluha) hit the best-seller list in the first week of its launch. So its been like a dream, ‘don’t wake me up’.
Read the full article here (http://www.shivatrilogy.com/articles/The_Immortals_of_Meluha__Man_s_World__Mumbai__Mar12.jpg)
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"FILMS FOLLOW NOVEL ROUTE"
The Asian Age – New Delhi, 29 February 2012
Several filmmakers are now adapting award-winning books that only have a fan base of their own but also build curiosity factor around a film.
Read the full article here (http://www.shivatrilogy.com/articles/Westland-The-Asian-Age-New-Delhi-022912.jpg)
"OMNIPRESENCE"
DNA – Mumbai, 20 February 2012
On Mahashivratri today, we chart Lord Shiva’s rise as an enduring icon in popular culture.
Read the full article here (http://www.shivatrilogy.com/articles/westland- DNA-mumbai-022012.jpg)
"KAUN BANEGI SHIVA KI SATI?"
DNA – Mumbai, 20 February 2012
Reports of filmmaker Karan Johar making a film on Shiva have triggered various online polls as to who would be the ideal Parvati.
Read the full article here (http://www.shivatrilogy.com/articles/DNA-mumbai- 022012.jpg)
"SHADES OF SHIVA"
Deccan Chronicle – Hyderabad, 20 February 2012
Amish talks about the universal appeal of arguably the coolest Gods on the planet.
Read the full article here (http://www.shivatrilogy.com/articles/deccan-chronicle-hyderabad-022012.jpg)
"HRITHIK ROSHAN TO PLAY LORD SHIVA"
The Sunday Guardian – New Delhi, 19 February 2012
Hrithik Roshan will play Shiva in a film adaptation of Amish Tripathi’s book Immortals of Meluha
Read the full article here (http://www.shivatrilogy.com/articles/gardian-19212.jpg)
"MYTH & MATCH"
The Man, February 2012
From being rejected by 20 publishers to becoming the most successful Indian writer since Chetan Bhagat (and a movie deal with Karan Johar to boot!). Amish Tripathi is having it all.
Read the full article here (http://www.shivatrilogy.com/articles/The Man - February 2012 issue.pdf)
"BANKER TURNS WRITER"
Alive (Monthly) – New Delhi, February 2012
The successful switch-over of a white collar who recognised the power of pen.
Read the full article here (http://www.shivatrilogy.com/articles/alive-new-delhi-feb2012.jpg)
"MYTHS WITH A MODERN TWIST"
The Hindu, 5 February 2012
Amish Tripathi's two best-sellers, The Immortals of Meluha and The Secret of the Nagas, have hit publishing gold with their interpretation of Shiva as a delightfully democratic god and obsessive lover.
Read the full article here (http://www.shivatrilogy.com/articles/The-Hindu-Feb-5th-2012.pdf)
"AMISH TELLS T2 ABOUT HIS KJO MOVIE DEAL AND HIS MISHTI DOI DEBACLE"
The Telegraph, 1 February 2012
Amish tells t2 about his KJO movie deal and his Mishti Doi debacle
Read the full article here (http://www.shivatrilogy.com/articles/The_Telegraph_Kolkata_020112.jpg)
"WRITE PATH"
The Week, Feb 2012
A look at those who are likely to make news in the publishing world in 2012.
Read the full article here (http://www.shivatrilogy.com/articles/The-Week-February-2012.pdf)
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"INTERVIEW WITH THE AUTHOR OF THE IMMORTALS OF MELUHA"
Rediff, 31 January 2012
Author of bestselling books Immortals of Meluha and The Secret of the Nagas talks about the right to free speech, the need to draw the line, the corruption of the English language and Chetan Bhagat.
Read the full article here (http://www.shivatrilogy.com/articles/Rediff.pdf)
"PITCH CMO SUMMIT"
Pitch, January 2012
Amish Tripathi was presented a memento by Sunil Rajsekhar of BCCL at the Pitch CMO Summit.
Read the full article here (http://www.shivatrilogy.com/articles/Pitch-January-2012-page-63.jpg)
"CRACKING THE BOOK"
Pitch, January 2012
Tripathi, went beyond the basics and plunged into marketing his first book, ‘The Immortals of Meluha’ big time.
Read the full article here (http://www.shivatrilogy.com/articles/Pitch-January-2012-page-13.jpg)
"SHIVA ON THE BIG SCREEN"
Hindu Metro Plus – Chennai, 28 January 2012
Author Amish Tripathi is excited about taking Shiva & the world of Meluha to celluloid.
Read the full article here (http://www.shivatrilogy.com/articles/hmp-chennai-page-3.jpg)
"WHERE IS THE FREEDOM"
Hyderabad Times, 26 January 2012
While the patriotic spirit is high, the confidence of the common man is rather low this Republic Day, what with his ‘freedom’ being increasingly curtailed. Author Amish Tripathi’s views on the same.
Read the full article here (http://www.shivatrilogy.com/articles/hydrabadtimes-26112.jpg)
"WELL, THANK YOU MR. TRIPATHI!"
DNA – Jaipur, 24 January 2012
A first-timer at the annual literary mela, Amish Tripathi shares with his Aftre Hrs his first impressions and gives a thumbs up to ‘cooperative’ journalists.
Read the full article here (http://www.shivatrilogy.com/articles/dna-jaipur-24112.jpg)
"लिखो दिल से, बनेगी 'बेस्टसेलर'"
राजस्थान पत्रिका, जयपुर, २४ जानेवरी २०१२
Read the full article here (http://www.shivatrilogy.com/articles/rp-jaipur-24112.jpg)
"WHEN AUTOGRAPH HUNTERS CHASED TRIPATHI"
Hindustan Times – Jaipur, 23 January 2012
When it was Amish Tripathi’s turn to appease his fans, The Immortals of Meluha writer seemed quite stunned at the sizeable fan base, as the perennial blush on his face indicated.
Read the full article here (http://www.shivatrilogy.com/articles/h-t-jaipur-23112.jpg)
"और अब सिर्फ़ राइटिंग"
राजस्थान पत्रिका, जयपुर, २३ जानेवरी २०१२
Read the full article here (http://www.shivatrilogy.com/articles/Rajasthan-patrija-jaipur-23112.jpg)
"BRAVO RUSHDIE"
Bombay Times, 23 January 2012
Amish, the author of Shiva Trilogy, feels that the groups that have a problem with Rushdie should invite him to a debate instaed of forcing their view on people.
Read the full article here (http://www.shivatrilogy.com/articles/bt-23112.pdf)
"OF AGE-OLD MYTHS & ETERNAL TRUTHS"
The Times of India – Jaipur, 22 January 2012
Amish Tripathi talked about myths in reference to how Indians approach God and worship.
Read the full article here (http://www.shivatrilogy.com/articles/toi-jaipur-22112.jpg)
"BEST OF 2011"
Femina – Mumbai, 11 January 2012
Our pick of the five best films and books of 2011.
Read the full article here (http://www.shivatrilogy.com/articles/Best_of_2011__Femina__Fortnightly___Mumbai__Jan1112.jpg)
"A PUBLISHER OF ONE’S OWN BIDDING"
The Sunday Standard – New Delhi, 8 January 2012
He executive-turned-best-selling author of The Shiva Trilogy is the undisputed icon of the age.
Read the full article here (http://www.shivatrilogy.com/articles/The-Secreat-of-the-Nagas-Sunday-standard-New-Delhi-010812.jpg)
"TURNING THE PAGE"
Mid-Day, 5 January 2012
KMore and more filmmakers are opting for bestsellers rather than unconventional movie scripts.
Read the full article here (http://shivatrilogy.com/articles/Midday-January-2012-Hitlist-page-no-3.jpg)
"KJO GETS MELUHA FILM RIGHTS"
The Times of India – New Delhi, 5 January 2012
Karan Johar will adapt author Amish Tripathi’s book for the big screen.
Read the full article here (http://shivatrilogy.com/articles/THE-IMMORTALS-OF-MELUHA-The-Times-of-India-New-Delhi-010512.jpg)
"2012: LITERARY SPEAKING"
The Asian Age – New Delhi, 1 January 2012
Mass-market fiction continued to make a formidable impact. Books by Chetan Bhagat and Amish Tripathi – the second part of Amish’s Meluha trilogy, had a print run of over a lakh…
Read the full article here (http://shivatrilogy.com/articles/Westland__The_Asian_Age__New_Delhi__010112.jpg)
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"PROUDLY INDIAN"
The Times of India – New Delhi, 31 December 2011
Author Amish Tripathi’s views on The Modern Indian.
Read the full article here (http://shivatrilogy.com/articles/Westland__The_Asian_Age__New_Delhi__123111.jpg)
"THE RETELL MARKET "
The Times of India – New Delhi, 25 December 2011
The genre – where writers dip into the endless pit of stories and characters from our mythology and history and marry them off with modern situations – has, after all, made Amish Tripathi the second bestselling author after Chetan Bhagat.
Read the full article here (http://www.shivatrilogy.com/articles/The_Immortals_of_Meluha__The_Times_of_India_New_Delhi__122511.jpg)
"MYTHS DON’T DIE IN INDIA "
The Times of India – New Delhi, 25 December 2011
Author Amish Tripathi’s views on myths & Gods.
Read the full article here (http://www.shivatrilogy.com/articles/Untitled%20attachment%2000032.jpg)
"YEAR OF THE WORLD "
Deccan Herald – Bangalore, 25 December 2011
Across genres, Indian writers have been busy this year. Be it in fiction or non-fiction, desi English literature has surely left an impression.
Read the full article here (http://www.shivatrilogy.com/articles/Westland__Deccan_Herald__Bangalore__122511.jpg)
"I’M TOUGH "
The Hindu – Chennai, 15 December 2011
Wilbur Smith, the best-selling author is currently reading “The Immortals of Meluha”
Read the full article here (http://www.shivatrilogy.com/articles/Westland__The_Hindu__Chennai__121511.jpg)
" AUTHOR PROMOTES SHIVA TRILOGY IN CITY"
The Sentinel – Guwahati, 10 December 2011
Author of a popular trilogy based on Lord Shiva, Amish Tripathi, was recently in town for the promotion of his books, which have proved to be a hit nationwide.
Read the full article here (http://www.shivatrilogy.com/articles/
The_Secret_of_Nagas__The_Sentinel__Guwahati__121011.jpg)
" THOSE WHO DARE TO DREAM TAKE A DIFFERENT PATH "
The Times of India – Jaipur, 9 December 2011
Amish Tripathi shared his experience on way to becoming a happy, religious fiction writer from a banker.
Read the full article here (http://www.shivatrilogy.com/articles/
The_Times_of_India__Jaipur___December_9__2011_page_no_3.jpg)
"SUFI POETRY, THEATRE SET TO DOMINATE JAIPUR LIT FEST"
The Tribune – New Delhi, 9 Decmber 2011
Amish Tripathi writer of The Secret opf the Nagas was a part of the fifth DSC Jaipur Literature festival
Read the full article here (http://www.shivatrilogy.com/articles/
Westland__The_Tribune_New_Delhi__120911.jpg)
"सिवा की फिलॉसफी को दी अहमियत "
राजस्थान पत्रिका - जयपुर, ९ दिसंबर २०११
Read the full article here (http://www.shivatrilogy.com/articles/
Rajasthan_Patrika__Jaipur__December_9__2011_page_no_17.jpg)
"शिव इंसान से बने भगवान"
Read the full article here (http://www.shivatrilogy.com/articles/
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"GODS, DEMONS AND HEROES"
Hi Blitz, November 2011
Chitra Banerjee, Amish Tripathi and Vijayendra Mohanty have mastered the art of gathering, interpreting and presenting India’s many myths, folklores and legends, and blending all that into fast-paced urban thrillers that can change your views on gods, cultres, history, demons and heroes, forever.
Read the full article here (http://www.shivatrilogy.com/articles/
Hi Blitz November 2011.pdf)
"WRITE IS RIGHT"
Brunch, November 2011 – January 2012
Fact: You can’t make a livelihood out of writing in India. Actually, that’s fiction. Or so says finance professional Amish, author of the best-selling Shiva trilogy, who quit his job to be a full-time novelist.
Read the full article here (http://www.shivatrilogy.com/articles/
Brunch November 2011 - January 2012 page no 44-49.pdf)
"A SPIRITUAL CALL"
The Telegraph – Kolkata, 27 November 2011
Writing Shiva Trilogy changed Amish Tripathi’s approach to religion.
Read the full article here (http://www.shivatrilogy.com/articles/
The_Immortals_of_Meluha__The_Telegraph__Kolkata__1102711.jpg)
"ACT ONE, PARTS 3"
The Times of India – New Delhi, 27 November 2011
From the Dork books to ‘The Raisina Series’ and the ‘Aryavarta Chronicles’, trilogies are the trend of the moment in the world of Indian publishing.
Read the full article here (http://www.shivatrilogy.com/articles/
Westland__The_Times_of_India__New_Delhi__112711.jpg)
"FUTURE OF FAT BOOKS"
The Asian Age, 27 November 2011
Shrinking attention spans in the digital age have put a question mark over the survival of “fat books”. Will they survive to see the dawn of another century?
Read the full article here (http://www.shivatrilogy.com/articles/
The Asian Age (All Editions) November 27, 2011.pdf)
"CINEMA GETS BOOKED"
Asian Age – Mumbai, 9 November 2011
Books make for great movies. How much control should the original author have a hand over this project though?
Read the full article here (http://www.shivatrilogy.com/articles/
asian age mumbai page 21 Nov 9 2011.jpg)
"MELUHA TRIPATHI, LORD SHIVA AND SECRETS OF MARKETING"
DNA, 4 November 2011
Mumbai’s latest literature festival, took a turn for obvious with the panel on “How to get published”, where authors such as Shobhaa De and Amish Tripathi held forth.
Read the full article here (http://www.shivatrilogy.com/articles/
DNA_page 8_date 4th November 2011.jpg)
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"BESTSELLING BOSSES"
Business Today, 30 October 2011
Corporate honchos are also writing popular fiction.
Read the full article here (http://www.shivatrilogy.com/articles/
Business Today October 30 2011 page no 118.jpg)
"‘BOOK’ED TO PERFECTION!"
The Times of India – Baroda Times, 23 October 2011
Amish launched his book recently at Baroda & was at his witty best, left everyone impressed with his vast knowledge on mythology and different cultures.
Read the full article here (http://www.shivatrilogy.com/articles/
The_Times_of_India_Baroda_Times_23-10-11.jpg)
" NOW JUDGE A BOOK BY ITS TRAILER"
Hindustan Times – HT Café, 19 October 2011
As book launches become bigger, authors are now turning to innovative techniques like video teasers to market their latest novels.
Read the full article here (http://www.shivatrilogy.com/articles/
HT Cafe Amish TYN 19-10-11.jpg)
" TALE OF A SHIVA DEVOUT"
Spice Talk, October issue
Author Amish Tripathi idolizes Shiva at every step of his life. This IIM Kolkata alumnus thought he would never write a book, but today two of his books are national bestsellers.
Read the full article here (http://www.shivatrilogy.com/articles/
Discover India October 2011 page no 81.jpg)
" 5 OF AMISH’S ALL-TIME FAV READS"
Discover India, October 2011
Amish, a 36-year-old IIM (Kolkata) alumnus, is a boring banker-turned-happy author. The succes of his debut novel, The Immortals of Meluha, encouraged him to give up a 14-year-old career in financial services to focus on writing. The Secret of the Nagas is his second book.
Read the full article here (http://www.shivatrilogy.com/articles/
Spice_Talk_-_Amish_Tripathi_1.pdf)
" MAN AND MYTH"
Hindustan Times – Chandigarh, 6 October 2011
In his new book, The Secret of the Nagas, Amish Tripathi presents Lord Shiva in a brand new avatar.
Read the full article here (http://www.shivatrilogy.com/articles/
The Indian Express Chandigarh October 6 2011 page no 5.jpg)
" OF LORD SHIVA AND BELIEFS"
Hindustan Times – Chandigarh, 1 October 2011
The author of The Secret of the Nagas, Amish Tripathi, talks about the sensitive subject of his books, Lord Shiva.
Read the full article here (http://www.shivatrilogy.com/articles/
Hindustan Times Chandigarh October 1 2011 page no 6.jpg)
"MYTH NO MORE"
The Tribune, 1 October 2011
The author of The Secret of the Nagas, Amish Tripathi, in Chandigarh, shares how only creative satisfaction is his driving force.
Read the full article here (http://www.shivatrilogy.com/articles/Myth no more_1.jpg)
" IN CONVERSATION WITH AMISH TRIPATHI"
Sahara Time – Delhi, 1 October 2011
Writer Amish Tripathi is back with The Secret of the Nagas, the second book of the Shiva Trilogy.
Read the full article here (http://www.shivatrilogy.com/articles/
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"WHAT BOOKS WOULD YOU PICK FOR THE HOLIDAYS?"
The Telegraph – Kolkata, 29 September 2011
Mixing Indian mythology with science and romance, intrigue and warfare, Amish transports you to a fantastical world that appears oh-so-real.
Read the full article here (http://www.shivatrilogy.com/articles/
The Telegraph Kolkata September 29 2011 page no 12.jpg)
"GODDAMMIT! A VASUDEV AND HIS RADIO WAVE!"
Outlook (Weekly), New Delhi, 26 September 2011
India, 2000 BC. Stewing in its own mythology, a ripping fantasy yarn has the mortal Shiva look evil in the eye.
Read the full article here (http://www.shivatrilogy.com/articles/
THE_SECRET_OF_THE_NAGAS__Outlook__Weekly___New_Delhi__092611.jpg)
"IT’S STUFF MADE OF LEGENDS"
Pune Mirror, 25 September 2011
Amish Tripathi, while speaking about his second book from the Shiva trilogy Secret of the Nagas, elaborates on not just mythology, but also beliefs and other things, literally.
Read the full article here (http://www.shivatrilogy.com/articles/
pune-mirror-september25-11-page-no-17.jpg)
" A CONVERGENCE OF PASSIONS"
The Times of India – Kolkata, 22 September 2011
Durgotsav refreshes a whole new generation’s interest in our mythology, allowing them to feel connected with their heritage and experience devotion to Maa, says Amish Tripathi.
Read the full article here (http://www.shivatrilogy.com/articles/
TheTimesofIndiaKolkataSeptember222011pageno10.jpg)
"AN ATHEIST’S TRYST WITH SHIVA"
Financial Chronicle – New Delhi, 10 September 2011
Amish Tripathi’s The Immortals of Meluha has topped the bestseller lists. The author was interviewd at the launch of his second book of the Shiva Trilogy, The Secret of the Nagas
Read the full article here (http://www.shivatrilogy.com/articles/
Financial-Chronicle-New-Delhi-10th-sep-The-Secret-of-the-Nagas.jpg)
"WORDSMITH BUSTS MYTHS"
The Times of India – Lucknow Times, 10 September 2011
The Banarasi influence on Amish’s work has brought him success, finds out LT.
Read the full article here (http://www.shivatrilogy.com/articles/TheTimes0fIndia LucknowTimesSeptember102011pageno3.jpg)
"हर काम पैसे के लिए नही किया जाता"
आय नेक्स्ट (लख़नौ), पृष्ट क्र. ५, ८ सेप्टेंबर २०११
Read the full article here (http://www.shivatrilogy.com/articles/INextLucknow September82011pageno5.jpg)
"विमोचन के पहले ही बेस्ट्सेलर हो गई 'द सीक्रेट ऑफ द नागाज'"
जे. टाइम्स (लख़नौ), पृष्ट क्र. ६, ८ सेप्टेंबर २०११
Read the full article here (http://www.shivatrilogy.com/articles/JTimesLucknowSeptember82011pageno6.jpg)
"'द इमॉर्टल्स ऑफ मेहुला' की उत्तर कथा
'द सीक्रेट ऑफ द नागाज' का विमोचन"
आर. स्वरूप (लख़नौ), पृष्ट क्र. ५, ८ सेप्टेंबर २०११
Read the full article here (http://www.shivatrilogy.com/articles/
RSwaroopLucknowSeptember82011pageno5.jpg)
"'द सीक्रेट ऑफ नागाज' का विमोचन"
वॉइस ऑफ लख़नौ, पृष्ट क्र. ५, ८ सेप्टेंबर २०११
Read the full article here (http://www.shivatrilogy.com/articles/
VoiceofLucknowSeptember82011pageno5.jpg)
"पुस्तक का विमोचन"
आज (लख़नौ), पृष्ट क्र. १०, ८ सेप्टेंबर २०११
Read the full article here (http://www.shivatrilogy.com/articles/
AajLucknowSeptember82011pageno10.jpg)
"द सीक्रेट ऑफ नागास का जोरदार आगाज़"
हिन्दुस्तान (लख़नौ), पृष्ट क्र. ८, ८ सेप्टेंबर २०११
Read the full article here (http://www.shivatrilogy.com/articles/HindustanLucknowSeptember82011pageno8.jpg)
"AMISH SECRETS"
Hindustan Times (HT City) Lucknow, 8 September 2011
Amish Tripathi, author of Immortals of Meluha and The Secret of the Nagas, gets chatty with HT City.
Read the full article here (http://www.shivatrilogy.com/articles/HindustanTimesHTCityLucknowSeptember82011frontpage.jpg)
"LORD SHIVA AS A TRIBAL LEADER"
Pioneer (City Pioneer) Lucknow, 8 September 2011
He has combined his love for history, philosophy and mythology into a racy fictional narrative which depicts Lord Shiva as a Tibetan tribal leader.
Read the full article here (http://www.shivatrilogy.com/articles/
PioneerCityPioneerLucknowSeptember82011pageno14.jpg)
"SHIVA – DRIVEN"
The Indian Express (Lucknow), 8 September 2011
Atheist banker turns devotee, cult author.
Read the full article here (http://www.shivatrilogy.com/articles/
TheIndianExpressLucknowSeptember82011pageno16.jpg)
"THE SECRET OF AMISH"
The Telegraph – Kolkata, 7 September 2011
Amish launched the second title in his Shiva Trilogy – The Secret of the Nagas- at Starmark, South city, in association with Telegraph.
Read the full article here (http://www.shivatrilogy.com/articles/
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"INTRIGUING PAGES"
The Hindu – Chennai, 6 September 2011
Avid readers quizzed Amish Tripathi on his writing and philosophy during the launch of The Secret of the Naga.
Read the full article here (http://www.shivatrilogy.com/articles/TheHinduChennai090611Nagas.jpg)
"BOOKS"
The Telegraph – Kolkata, 5 September 2011
After the success of his first book in the Shiva Trilogy, The Immortals of Meluha, Amish is ready to hit the town with The Secret of the Nagas. t2 brings you a sneak peek – an excerpt from the book.
Read the full article here (http://www.shivatrilogy.com/articles/
TheTelegraphKolkata090511THESECRETOFTHENAGAs.jpg)
"DIVINE INTERVENTION"
The Week – Kochi, 4 September 2011
Amish found Lord Shiva through his writing.
Read the full article here (http://www.shivatrilogy.com/articles/TheSecretofTheNagas-The Week-Kochi-090411.jpg)
"A GODSEND FOR YOUR PLAYSTATION"
The Asian Age – New Delhi, 4 September 2011
If this series does for mythology what Harry Potter did for children’s literature, then I’m sure Lord Shiva will shower his blessings once again.
Read the full article here (http://www.shivatrilogy.com/articles/
TheAsianAgeNewDelhi090411Nagas.jpg)
"HINDUISM IS AN OPEN SOURCE RELIGION"
The New Indian Express – Chennai, 3 September 2011
Amish who was in the city recently, launching his second book, The Secret of the Nagas, led the life of a typical banker before his books happened.
Read the full article here (http://www.shivatrilogy.com/articles/
TheNewIndianExpressCityExpressChennaiSeptember3Nagas2011pageno5part1.jpg)
"BOOKING BUSINESS"
The Times of India – New Delhi, 3 September 2011
Author Amish Tripathi has an unlikely role model, Bollywood actor Aamir Khan. Like Khan, who is as much a savvy marketer as creative savant, Amish believes in mixing commerce with craft.
Read the full article here (http://www.shivatrilogy.com/articles/
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"MYTHICAL MAGIC"
Harper’s Bazaar – Mumbai, September 2011
Author Amish Tripathi’s second installment in the Shiva Trilogy promises to follow the success of its predecessor.
Read the full article here (http://www.shivatrilogy.com/articles/HarperBazaarMumbaiSep11eluha-Nagas.jpg)
"THE IMMORTALS OF MELUHA"
Digit (Monthly) Mumbai, September 2011
It has interesting sub-plots, concepts of immortality and a hint of a love story involving Shiva and Parvati…
Read the full article here (http://www.shivatrilogy.com/articles/Digit-Monthly-MumbaiSep11eluha.jpg)
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"MARKETING KEY TO A BOOK’S SUCCESS"
The Hindu – Hyderabad, 31 August 2011
Author of popular fictional trilogy on Shiva, Amish Tripathi believes that just writing a good book is not enough.
Read the full article here (http://www.shivatrilogy.com/articles/The-Hindu-hyd 31st-Aug-Nagas.jpg)
"A BOOK LAUNCH"
The Hindu – Chennai, 31 August 2011
Landmark Bookstores in association with Westland Publishers launches ‘The Secret of the Nagas’ by Amish Tripathi.
Read the full article here (http://www.shivatrilogy.com/articles/The-Hindu-Chennai-083111-Nagas.jpg)
"MAN OF MYTHS"
The Hindu (Metro Plus) – Bengaluru, 31 August 2011
The Secret of the Nagas, the second book in the Meluha trilogy, is out. Writer Amish Tripathi tells Harshini Vakkalanka the books have made him a believer.
Read the full article here (http://www.shivatrilogy.com/articles/The-Hindu-Metro Plus-Bangalore-August-31-2011-front-page.jpg)
"SHIVA CHOSE ME TO WRITE THIS STORY"
Deccan Chronicle – Hyderabad, 31 August 2011
Amish Tripathi gets candid about his journey through the Shiva Trilogy.
Read the full article here (http://www.shivatrilogy.com/articles/Deccan-Chronicle-Hyderabad-83111-Nagas.jpg)
"A SECRET UNCOVERED"
Deccan Chronicle - Bengaluru, 29 August 2011
A chance to meet Amish Tripathi, reckoned as the Paulo Coelho of the East.
Read the full article here (http://www.shivatrilogy.com/articles/Deccan-Chronicle-Bangalore-August-29-11-page-no-2-Nagas.jpg)
"ROMANCING THE MARKET"
The Telegraph – Kolkata, 28 August 2011
Today new writer’s – many of them from a corporate background – are coming up with innovative ways to market their books.
Read the full article here (http://www.shivatrilogy.com/articles/TheTelegraph-kolkata-082811-meluha-nagas-bansal.jpg)
"BOOK TASTING"
Indian Express – Chennai, 28 August 2011
Unbelievable secrets are revealed in this sequel to the bestseller “The Immortals of Meluha”.
Read the full article here (http://www.shivatrilogy.com/articles/IndianExpress-Chennai-082811-Nagas.jpg)
"THE AGELESS TEMPLATE OF MYTHOLOGY"
Indian Express – Chennai, 28 August 2011
The great epics have an unyielding hold on our collective imagination, and are thus constantly revised and updated.
Read the full article here (http://www.shivatrilogy.com/articles/IndianExpress-Chennai-082811-Meluha-Nagas.jpg)
"DIDN’T LIKE A BOOK? TELL THE AUTHOR VIRTUALLY"
The Indian Express, 27 August 2011
Writers are using the social media to go beyond just marketing the books – to solicit feedback, discussions and critique.
Read the full article here (http://www.shivatrilogy.com/articles/The-Indian-Express-August-27-2011-Meluha-Nagas.jpg)
"SNAKES ON A PLAIN"
Mint, 27 August 2011
The Secret of the Nagas, is a labor of love by Amish, who has spent a lot of time thinking about the characters and planning the plot. Amish also humanizes his characters, something which most popular Indian writers fail miserably at.
Read the full article here (http://www.shivatrilogy.com/articles/Mint-All-Editions-August-27-2011-page-no-17-Nagas.jpg)
"I WAS AN ATHEIST"
DNA – Mumbai, 26 August 2011
Author Amish Tripathi reveals how his book changed his life and how he’s now a hardcore Shiv bhakt.
Read the full article here (http://www.shivatrilogy.com/articles/DNA-Mumbai-082611-Meluha-Nagas.jpg)
"BOOK IT"
Screen, 26 August 2011
Vivek Oberoi & columnist Anil Dharker launched Amish Tripathi’s second book.
Read the full article here (http://www.shivatrilogy.com/articles/ScreenAugust26-2011-pageno-20.jpg)
"DIVINE SUCCESS"
People August, 26 August 2011
The author’s second book in 2010’s hot-selling Shiva Trilogy is out soon
Read the full article here (http://www.shivatrilogy.com/articles/people-august2611.jpg)
"BIG TICKET"
Hindustan Times – HT Café, 23 August 2011
Author Amish Triptahi hopeful of big-budget film based on his best seller, The Immortals of Meluha, will release theatrical trailer for his second book next month.
Read the full article here (http://www.shivatrilogy.com/articles/HindustanTimes(HT Cafe)23August11.jpg)
"MARKETING MYTHOLOGY: HOW TO RETELL THE OLDEST TALES OF INDIAN CULTURE"
The Sunday Guardian – New Delhi, 21 August 2011
Amish Tripathi tells about his evolution as a writer, and turning a story his family found boring into one of India’s publishing’s best sellers.
Read the full article here (http://www.shivatrilogy.com/articles/TheSundayGuardian-NewDelhi-82111-ImmortalsofMeluha.jpg)
"BOOKIES DAY OUT"
The Asian Age – Mumbai, 21 August 2011
Viveik Oberoi & Anil Dharker at Amish’s book launch event.
Read the full article here (http://www.shivatrilogy.com/articles/TheAsianAge(MumbaiAge)August21-11-pageno24-Nagas.jpg)
"THE BLOCKBUSTER SEQUEL FROM AMISHA"
DNA – Mumbai, 18 August 2011
Book launch of “The Secret of the Nagas”
Read the full article here (http://www.shivatrilogy.com/articles/DNA-Mumbai-19811-Nagas.jpg)
"SECOND BOOK OF THE SHIVA TRILOGY TO BE LAUNCHED IN THE CITY"
Hindustan Times, 18 August 2011
After the success of his debut novel ‘The Immortals of Meluha’, which topped the bestsellers list for a long time, author Amish Tripathi is ready to make a second coming.
Read the full article here (http://www.shivatrilogy.com/articles/hindustan-times-HTCafe-18811-pg5.jpg)
"THE BEST OF TIMES"
The Asian Age – New Delhi, 15 August 2011
Author Amish Tripathi’s views on India - Independence day special.
Read the full article here (http://www.shivatrilogy.com/articles/taa-newdelhi-081511-meluha.jpg)
"LEGAL BRIBES, ANYONE?"
The Times of India – New Delhi, 14 August 2011
Author Amish Tripathi’s views on legalising bribes to help fight corruption.
Read the full article here (http://www.shivatrilogy.com/articles/toi-ndelhi-14811.jpg)
"SECOND BOOK IN SHIVA TRILOGY MAKES MANY REVELATIONS"
The Sentinel – Guwahati, 12 August 2011
He calls himself an atheist, but author Amish Triptahi says he was blessed with the bestseller: The Immortals of Meluha, by none other than Lord Shiva.
Read the full article here (http://www.shivatrilogy.com/articles/toi-ndelhi-14811.jpg)
"WHEN AN ATHEIST TURNED A BELIEVER: AUTHOR AMISH AND HIS NEW SECRET"
The Telegraph – Kolkata, 3 August 2011
The financial services professional-turned-writer chatted with t2 about fiction, faith and the right film deal.
Read the full article here (http://www.shivatrilogy.com/articles/tele-kol-3811.jpg)
"6 STRATEGIES TO SELL YOUR BOOK THAT YOUR PUBLISHER DOESN’T KNOW"
Tehelka – New Delhi, 6 August 2011
1.25 lakh copies of the first book sold, 40,000 copies of the next one already pre-sold. Bestseller Amish Tripathi tells Sunaina Kumar what he’s getting right.
Read the full article here (http://www.shivatrilogy.com/articles/tehelka-new-delhi-6th-aug-meluha.jpg)
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"THE SEQUEL"
Hindustan Times, 31 July 2011
The Immortals of MEluha was a gripping book, one that portrays Shivanot as a god, but as a man.
Read the full article here (http://www.shivatrilogy.com/articles/Hindustan Times New Delhi 073111bombay ducknagas.jpg)
"THE GODS ARE BACK"
Calcutta Times, 30 July 2011
Modernizing mythology, a risky business? Do writers need excel sheet of plans? Writer Amish Tripathi has the answers.
Read the full article here (http://www.shivatrilogy.com/articles/Calcutta Times (Front Page) July 30 2011.jpg)
"WORD’S WORTH"
The Hindu – New Delhi, 30 July 2011
“The Immortals of Meluha” shortlisted for the Crossword Book Award-2010
Read the full article here (http://www.shivatrilogy.com/articles/The Hindu new Delhi 073011The Immortals of Meluha.jpg)
"FANTASTIC WORLDS"
The Telegraph – Kolkata, 27 July 2011
The fantasy format makes the gods relatable, gives them human traits and allows them to be confused and make mistakes.
Read the full article here (http://www.shivatrilogy.com/articles/the-telegraph-kolkatat.jpg)
"MBA, MYTH AND ‘MELUHA’, A PHENOMENON CALLED AMISH"
The Times of India – Kolkata, 28 July 2011
The author of the bestselling “The Immortals of Meluha”, the first book in the Shiva Trilogy, was in town to inaugurate the Crossword bookstore at City Centre.
Read the full article here (http://www.shivatrilogy.com/articles/The Times of India (Kolkata) July 28, 2011 page no 5.jpg)
"BRAVE NEW WORLD"
DNA (After Hrs) July 29, 2011
Amish’s debut novel, published independently – The Immortals of Meluha – continues to be a chart-topper even after a year of its release.
Read the full article here (http://www.shivatrilogy.com/articles/DNA-After-Hrs-July292011-page3.jpg)
"THE DIY NOVELIST"
Hindustan Times – New Delhi, 24 July 2011
In 2010, when Amish finally finished The Immortals of Meluha, the first book, in what was meant to be a trilogy based an imagined life of Lord Shiva as a mortal, he was luckier…
Read the full article here (http://www.shivatrilogy.com/articles/Hindustan Times - New Delhi, July 24 2011.jpg)
"TRENDY TWISTS TO TIMELESS TALES"
The Hindu – Chennai, 21 July 2011
Trend Harshini Vakkalanka on how epics continue to appeal to a new generation of readers.
Read the full article here (http://www.shivatrilogy.com/articles/The Hindu - Chennai, July 21 2011.jpg)
"EXPLORING ANCIENT LEGENDS"
Indian Express - Chennai, 18 July 2011
Author Amish Tripathi and Ashwin Sanghi participated in a panel discussing Indian mythology while reflecting on their respective periods in history.
Read the full article here (http://www.shivatrilogy.com/articles/Indian Express - Chennai, July 18 2011.jpg)
"THE LO-CAL LITERATI"
Outlook, Cover Story, 18 July 2011
Before us, there were mostly stories of the British Raj or NRIs. Frankly, who cares? When I read about an NRI’s struggle, I want to go: Dude, it’s a foreign country. Get used to it, or come back.
Read the full article here (http://www.shivatrilogy.com/articles/outlook.html)
"SHIVA PRESENTS SURPRISE SUCCESS"
The New Indian Express - Chennai (City Express), 16 July 2011
Amish Tripathi turns bare facts into delicious stories of Indian mythology...
Read the full article here (http://www.shivatrilogy.com/articles/The New Indian Express - Chennai (City Express) July 16, 2011 page no 5.jpg)
"SHIVA IS A CHILLED OUT DUDE"
Free Press Journal, 15 July 2011
Amish Tripathi, whose Immortals of Meluha portrays Shiva as a refreshingly democratic god, has given mythology a new spin that readers have connected to instantly…
Read the full article here (http://www.shivatrilogy.com/articles/Free Press Journal, Mumbai, 071511,TIOM.jpg)
"COVER FOR SHIVA"
Outlook, 11 July 2011
Sales of insurance executive Amish Tripathi's Immortals of Meluha, the first of his Shiva trilogy, has just crossed 1,00,000 since its release last year…
Read the full article here (http://www.shivatrilogy.com/articles/outlook-1172011.jpg)
"NEW ARRIVALS"
The Pioneer, Lucknow, 10 July 2011
The Immortals of Meluha is a fast-paced story, wherein the author incorporates a range of emotions..
Read the full article here (http://www.shivatrilogy.com/articles/The Pioneer,Lucknow,10th July, TIOM.jpg)
"NEW ARRIVALS"
The Pioneer, (New Delhi), 10 July 2011
The Immortals of Meluha is a fast-paced story, wherein the author incorporates a range of emotions..
Read the full article here (http://www.shivatrilogy.com/articles/NEW ARRIVALS, The Pioneer, New Delhi, 071011,TIOM.jpg)
"LIBERAL BY FAITH"
The Asian Age (New Delhi), 10 July 2011
What should we do when someone insults our God? We should shake our head, look up at the sky and remember why we have faith in Him. And leave the matter of the offence to God.
Read the full article here (http://www.shivatrilogy.com/articles/The Immortals of Meluha, The Asian Age, New Delhi, 071011.jpg)
"KARMA COLA AND MASALA MYTHOLOGY"
Business Standard (New Delhi), 09 July 2011
The Immortals of Meluha, last year’s runaway bestseller, could soon become a film.
Read the full article here (http://www.shivatrilogy.com/articles/The Immortals of Meluha, Business Standard, New Delhi, 070911.jpg)
"KARNA WAS A LOYAL FRIEND AND TRUE HERO."
The Asian Age (New Delhi), 06 July 2011
Karna faced the most painful assaults of fate, yet this self-made man was a splendid hero, reflects writer Amish Tripathi.
Read the full article here (http://www.shivatrilogy.com/articles/The Asian age-6th July-New Delhi-TIOM.jpg)
"MYTHMAKER RETURNS."
The Hindu (Hyderabad), 06 July 2011
Best selling author Amish Tripathi talks about his second book of the Shiva Trilogy which is set for a July launch
Read the full article here (http://www.shivatrilogy.com/articles/The_Hindu_(Hyderabad)_Metro_Plus_front_page_July_6,_2011.jpg)
"GETTING IT WRITE THE FIRST TIME"
DNA (After Hrs), 1 July 2011
The Immortals of Meluha is the first book of the Shiva Trilogy that was instantly applauded by readers and within a week of its release , the book hit the bestseller lists of several magazines & newspapers…
Read the full article here (http://www.shivatrilogy.com/articles/DNA-1st July-Mumbai-TIOM.jpg)
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"THE IMMORTALS OF MELUHA"
The Times of India, 15 April 2011
This is Meluha, a province that in the modern world, was part of the Indus Valley civilisation.
Read the full article here (http://www.shivatrilogy.com/articles/TOI 15th April 2011.jpg)
"LORD SHIVA IN A NEW AVATAR"
India Express, Kochi, 20 April 2011
One day, Amish Tripathi was watching a TV p r o g r a m m e where he came to know that in Persia, angels are known as Ahuras and demons as Daivas. "This was the exact opposite of the Indian belief that evil beings are called Asuras and Gods Devas," he says. "It struck me that the two civilizations could call each other evil." Everything, he realised, is based on perceptions…
Read the full article here (http://www.shivatrilogy.com/articles/Indian Express Kochi supplement_April 2011.pdf)
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"RESURRECTED YET AGAIN! "
DNA, 27 February 2011
"Mythology has been the eternal muse for creative minds. Writers and film-makers have continually delved deep into Indian mythological crevices to dig out stories of valour. ..."
Read the full article here (http://www.dnaindia.com/entertainment/report_resurrected-yet-again_1513252)
"THE MAGNIFICENT SEVEN"
Hindustan Times, 26 February 2011
"1: Akbar from The Mughal Throne: Jalaluddin Muhammad Akbar was one of the greatest emperors that ever lived. His journey from a sheltered childhood to a violent and possibly debauched youth to the illustrious man we all know him as, is fascinating. He forged the contours o f the contract between the magnificence of Hinduism and the majesty of Islam, on which the great nation of India would later be built. ..."
Read the full article here (http://www.hindustantimes.com/The-magnificent-seven/Article1-666616.aspx)
"AN ATHEIST'S VOYAGE THROUGH PAGES OF A RELIGIOUS BESTSELLER"
Hindustan Times (Bhopal), 24 February 2011
"Amish Tripathi was an atheist. He always used to think that religions brought suffering to millions of people and led to massacres and wars. ..."
Read the full article here (PDF, 1272KB)
"ONE FOR THE DUDE AMONG THE GODS"
Times of Chandigarh, 24 February 2011
"Writing about religious mythology is the last thing you expect from an IIM graduate. But Amish Tripathi, an IIM Calcutta alumnus and heading the marketing division of a national bank, found writing on Shiva as a natural course of his life. ..."
Read the full article here (PDF, 4896KB)
"M.J. AKBAR'S BOOK STILL RULES THE BESTSELLER LIST"
TopNews, 10 February 2011
"Indian journalist M. J. Akbar's "Tinderbox: The Past and Future of Pakistan" and "Tender Hooks" by Pakistani writer Moni Mohsin continue to dominate for the fourth week the non-fiction and fiction sections, respectively, of the bestseller list. ..."
Read the full article here (http://www.topnews.in/law/mj-akbars-book-still-rules-bestseller-list-ians-books-250428)
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"TOLSTOY IN THE SUN"
Times of India, 30 January 2011
"MUMBAI: "What are the best books to read in public?" enquired a young man at a dinner party, as a thin sort of conversation starter. "Presuming that you're not looking for ways to hike your street cred by being seen with the right sort of book, you really should be asking, 'Where, in this city, can one read any book?' " came the counterpoint of the host. A conversation started. ..."
Read the full article here (http://articles.timesofindia.indiatimes.com/2011-01-30/mumbai/28359224_1_young-reader-book-parks)
"M.J. AKBAR'S BOOK ABOUT PAKISTAN ON TOP AGAIN"
TopNews, 27 January 2011
"Indian journalist M. J. Akbar's "Tinderbox: The Past and Future of Pakistan" and "Tender Hooks" by Pakistani writer Moni Mohsin continue to lead the non-fiction and fiction sections, respectively, of the bestseller list for the second week. ..."
Read the full article here (http://www.topnews.in/law/mj-akbars-book-about-pakistan-top-again-248292)
"IMMORTALS OF MELUHA"
Bookstove, 25 January 2011
"This has figured as the second bestseller in NDTC Profit Just books at international level and currently nation’s No.1 bestseller. It is second only to The Confession by John Grisham. Penned by Amish Tripathi an IIM, who fascinated by history and philosophy has woven this wonderful fiction on probable evolution of Shiva..."
Read the full article here (http://bookstove.com/book-talk/immortals-of-meluha/)
"IMMORTAL INK"
Pune Mirror, 16 January 2011
"In the Immortals of Meluha, at one point of time the protagonist, an interpretation of the god Shiva, leads a people into battle as their Lord or Mahadev. But this, writes Amish Tripathi the author, is where the phrase 'Har har Mahadev' originates - God is in each one of you, everyone is Mahadev. ..."
Read the full article here (JPG, 118KB)
"A SPIRITUAL BALANCE SHEET"
Businessworld, 15 January 2011
"Spirituality can be a binding factor or create a sharp divide. In this case, it is stronger than a Superglue bond. The top executives in this feature do not form a study group every weekend to discuss the scriptures threadbare or visit a place of worship together. But they are bound by a mission to make the world a better place, both within the plush corridors of the corporate world as well as for society at large. They form a small, but growing, tribe of executives who look at the rich treasure trove of Indian scriptures for answers to management issues ..."
Read the full article here (http://www.businessworld.in/bw/2011_01_14_A_Spiritual_Balance_Sheet.html)
"SURPRISE HITS"
Delhi Telegraph, 8 January 2011
"A tale steeped in Indian history and mythology, this is the first book in the Shiva Trilogy..."
Read the full article here (JPG, 95KB)
"MYTHOLOGY IN FRESH INK"
Society Magazine, 2 January 2011
"Retelling of mythology just got hipper. With writers penning the legendary tales of our mythical figureswith a sliver of literary oomph, books on mythology are climbing the bestseller list..."
Read page 1 of the full article here (JPG, 125KB)
Read page 2 of the full article here (JPG, 144KB)
"WRITERS' RIGHTS"
Asian Age, 1 January 2011
"In times of intense change, a free society is the only society which generates the creativity to continuously adapt, compete and win. But freedom cannot exist without a bedrock of liberalism..."
Read the full article here (JPG, 176KB)
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"BOOKS WE LIKED READING"
DNA, 31 December 2010
"The first in a trilogy, this book is set in 1900BC and operates on the premise that Shiva was a mortal..."
Read the full article here (JPG, 197KB)
"PRINT DEBUT"
Mumbai Age, 31 December 2010
"Many fulltime professionals have not just turned authors, but also shot up the bestseller chart with their unputdownable books..."
Read the full article here (JPG, 314KB)
"KHUSHWANT, FATIMA BHUTTO AMONGST 2010'S MOST READ AUTHORS"
TopNews, 28 December 2010
"What did Indians read in 2010? The list is an eclectic mix of international bestsellers like Stieg Larsson's "The Girl With the Dragon Tattoo" and Fatima Bhutto's "Songs of Blood and Sword" but also many Indian authors like old favourite Khushwant Singh and newer ones like Amish Tripathi and Manu Joseph..."
Read the full article here (http://www.topnews.in/law/khushwant-fatima-bhutto-amongst-2010s-most-read-authors-244150)
"WHO IS WRITING INDIA'S BIGGEST STORY?"
Asian Age, 26 December 2010
"When I was asked by The Asian Age to write on how the publishing industry has changed over the last few years, my first reaction was: “My God! I have no idea! I’m a banker not a publisher!” All right, it was a little less dramatic than that, but you get the general idea..."
Read the full article here (http://www.asianage.com/books/who-writing-india’s-biggest-story-249)
"FROM FINANCE TO FICTION IN INDIA AND PAKISTAN"
Reuters, 17 December 2010
"Finance and fiction seem like an unlikely mix, but a number of Indian and Pakistani novelists are finding their stints as finance professionals may have helped ward off writer's block ..."
Read the full article here (http://uk.reuters.com/article/idUKTRE6BG18420101217)
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"AUTHOR'S CHOICE"
The Week, 28 November 2010
"The western realm of reading will transform because of the e-reader in the next decade, but in India we are far from seeing that change..."
Read the full article here (JPG, 263KB)
"WHY DOES INDIA HOLD ONTO ITS ANCIENT MYTHS?"
Times of India, 13 November 2010
"Thor has long since been banished from Scandinavia to Valhalla, Ra's sun has set permanently in Egypt, and Zeus is buried in the snow at Olympus. But the myths of Lord Ram still reign strong in India, Lord Krishna continues to entice and the great Mahadev Shiva still dances in our hearts..."
Read the full article here (JPG, 185KB)
"HOW MYTHOLOGY STOOD TEST OF TIME AFTER BEING REINVENTED"
Times of India, 13 November 2010
"The Literature Live! Festival in Mumbai opened on Friday with a discussion titled "Mythology Redux" in which writers discussed how mythology has constantly been reinvented and passed on and thus stays alive in our consciousness..."
Read the full article here (JPG, 207KB)
"LITERATURE LIVE! IT'S HERE!"
Times of India, 10 November 2010
"When Literature Live! was announced, the reaction - without exception - was "Wow! About time too!" The absence of a literary festival left a huge gap in this large city's cultural calendar.."
Read the full article here (JPG, 317KB)
"LITERATURE LIVE! BECKONS ALL BIBLIOPHILES"
Times of India, 6 November 2010
"A new event has been added to the city's cultural season: a literary festival presented by Lavasa called the Times of India Literature Live! ..."
Read the full article here (JPG, 156KB)
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'LORD SHIVA IS THE ULTIMATE MODERN GOD'
Indian Express, 25 October 2010
"It is raining in Thiruvananthapuram. Author Amish Tripathi is at the Kanakakunnu Palace to give a reading from his best-selling book, ‘The Immortals of Meluha’. He points at a drop of water on a leaf in the garden, and says, “This of drop rose from the sea as water vapour, then the winds blew it, and it hit the Western Ghats and it reached here as rain. Sadly, this drop has forgotten that it is part of the sea. Instead, the drop thinks it is part of the garden. This is true from one perspective, but from another angle, the sea lives within that drop..."
Read the full article here (PDF, 517KB)
"PLAYING BY THE BOOK "
Economic Times, 24 October 2010
"A novel writer is led by the tale in his head, not by the title on the business card..."
Read the full article here (JPG, 689KB)
"WRITING MYTHOLOGY IN AN AGE OF REALITY CRISIS"
The Huffington Post, 7 October 2010
"In an age when the word "reality" has become synonymous with nasty behaviors on TV shows and "truth" seems impossibly divided between political cults, perhaps we could find a better sense of both in what we lightly call "myth." The tales of the gods and goddesses that we have told ourselves since humanity's first light may seem irrelevant in today's world except as bed-time stories, but they can still prove to be a living resource for understanding the present, as a number of recent books by Indian writers show ..."
Read the full article here (http://www.huffingtonpost.com/vamsee-juluri/writing-mythology-in-an-a_b_752955.html)
"IN ANTEDILUVIAN INDIA"
The Statesman, 7 October 2010
"One cannot but admire the creative drive that impels a finance professional to embark on such an ambitious odyssey on uncharted seas... "
Read the full article here (http://www.thestatesman.net/index.php?option=com_content&view=article&id=344122:in-antediluvian-india-&catid=44:8th-day)
"MARKETING A BOOK IS IMPORTANT: AMISH TRIPATHI "
Bookwise, 3 October 2010
"On the background of the stage of the Kovalam Literary Fest is a big board, half of which is filled with the name of one of the books discussed in the fest - ‘The Immortals of Meluha’. ..."
Read the full article here (http://bookwiseindia.blogspot.com/search/label/Amish%20Tripathi)
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"MARKETING A BOOK IS IMPORTANT: AMISH TRIPATHI "
Bookwise, 3 October 2010
"On the background of the stage of the Kovalam Literary Fest is a big board, half of which is filled with the name of one of the books discussed in the fest - ‘The Immortals of Meluha’. ..."
Read the full article here (http://bookwiseindia.blogspot.com/search/label/Amish%20Tripathi)
MEET THE MORTAL OF MELUHA"
The Economic Times, 12 September 2010
"An IIM-Kolkata alumnus, who is doing well as a finance professional and family man, Amish's (he prefers no surname) entry into fiction writing had its dramatic moments. He was watching a TV programme where he came to know that in Ancient Persia, angels were known Ahuras and demons as Dalvas. 'It set me thinking that this was the exact opposite of our Vedic etymology where evil was Asura and gods Devas. It struck me that if the two civilisations were to confront one another, they would be at stark odds and calling the other evil.' ..."
Read the full article here (JPG, 301KB)
"KOVALAM FEST TO FOCUS ON PAKISTANI LITERATURE "
DNA After Hours, 24 September 2010
"The spotlight will be on contemporary literature from Pakistan as over a dozen writers, thinkers and political analysts from India and abroad converge in Kerala for the 2 day Kovalam Literary Festival from Oct 2 ..."
Read the full article here (JPG, 245KB)
"THE MBA WRITER"
Open Writer,18-24 September 2010
"Rejection slip after rejection slip almost led The Immortals of Meluha to an ignominious death before it rose to become an instant chartbuster. Amish Tripathi on being the author of an unexpected bestseller ..."
Read the full article here (PDF, 1.84MB)
"MYTHICAL HEROES"
The Hindustan Times, 19 September 2010
"Epical icons are revamped as modern heroes in Indo-Anglian books to lure young readers ..."
Read the full article here (JPG, 215KB)
"MYTHOLOGY, MANAGEMENT AND MORE"
The Tribune, 19 September 2010
"The inhabitants of that period called it the Land of the Meluha - a near-perfect empire created many centuries ago by Lord Ram, one of the greatest monarchs that ever lived ..."
Read the full article here (JPG, 154KB)
"SHIVA RELOADED"
The Statesman, 16 September 2010
"The book is a gripping mythological story written in modern style ..."
Read the full article here (JPG, 434KB)
"MEET THE MORTAL OF MELUHA"
The Economic Times, 19 September 2010
"For an IIM Kolkata Alumnus, who is doing well as a finance professional and family man, Amish's (he prefers no surname) entry in fiction writing had its dramatic moments ..."
Read the full article here (JPG, 176KB)
"FAITH AT HEART"
The Hindu, 11 September 2010
"Chat: IIM alumnus Amish Tripathi talks about his debut book The Immortals of Meluha ..."
Read the full article here (JPG, 186KB)
"NEGOTIATE BETWEEN MAHABHARATA, MANAGEMENT AND FICTION"
The Sentinel, 10 September 2010
"Mythology to leadership, the weekend bookshelf offers variety and adventure..."
Read the full article here (JPG, 178KB)
"SHIVA'S BATTLEFIELD EARTH"
The Pioneer, 9 September 2010
"The Immortals of Meluha by AMish casts Lord Shiva as a mortal, of Tibetan origin, fighting wars in the period of Indus Valley Civilisation. The author has apparently turned his personal spiritual quest into a fantasy book to share some philosophical ideas..."
Read the full article here (JPG, 205KB)
"THE IMMORTALS OF MELUHA"
Mail Today, 5 September 2010
"With its fast-paced narrative, this book will definitely hook you from the word go ..."
Read the full article here (JPG, 65KB)
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"ENTER THE WORLD OF THE DREAMCATCHERS"
Hindustan Times, 31 July 2010
"In Immortals of Meluha, the first of a trilogy, Amish Tripathi (35) draws on mythology to reinvent the story of Shiva..."
Read the full article here (JPG, 180KB)
"COVER STORY"
DNA After Hours, 29 July 2010
"After Hrs asked five authors to pick their favourite collectable book covers..."
Read the full article here (JPG, 200KB)
"HISTORY, MYTHOLOGY REMIXED"
The Tribune (Spectrum), 19 July 2010
"This one definitely is a page turner. And as it has action drama, adventure and romance, a prolific reader can finish its 390-odd pages off in two sittings and an average one in about five..."
Read the full article here (JPG, 83KB)
"SIMPLE JOYS AND INNOCENT FUN"
Mail Today, 19 July 2010
"It's the season to go back in time and discover your roots. Spirituality and rains have gone as much hand in hand as sensuality and rains have. ..."
Read the full article here (JPG, 45KB)
"HOW DO WE LOVE THEE MUMBAI? LET US COUNT THE WAYS"
Hindustan Times Brunch Supplement, 18 July 2010
"Glamour, nightlife, food, migrants, business, Bollywood and even bad roads... So much makes Mumbai the unique city that it is that we couldn't talk about it all by ourselves. So we asked seven well known Mumbaikers to give us their takes on the place we call home..."
Read page 1 of the article here (JPG, 243KB)
Read page 2 of the article here (JPG, 288KB)
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"MEMORIES GONE BY: THE IMMORTALS OF MELUHA"
Memories Gone By, 22 June 2010
"This is Book 1 of the Shiva trilogy. It was released early this year. It is now claimed to be a #1 national bestseller and why not? I got to know about the book only recently through my sister. I was intrigued by what she told me and I did quite a bit of googling about the book. I read its reviews and visited the authors website. It talked about a modern day Shiva. I became all the more curious and decided to purchase the book...."
Read the full article here (http://memoriesgoneby.blogspot.com/2010/06/immortals-of-meluha.html)
"THE IMMORTALS OF MELUHA "
The Fragments of my Thoughts, 22 June 2010
"‘The Immortals of Meluha’ is one atypical piece of writing. I was actually captivated by the cover design when I first saw it at Landmark, Baroda. This book can be considered in a new genre – mythological fiction. You come across various mythological characters but more into a ‘humanized’ form. Have you ever thought as to what if Gods were not immortal beings but mere mortals?..."
Read the full article here (http://spmenon.wordpress.com/2010/06/22/book-review-the-immortals-of-meluha/)
"MYTHBOOSTERS"
The Indian Express, 19 June 2010
"1912: Dhundiraj Govind Phalke quit his printing business after differences with his partners. Moved by a silent film, The Life of Christ, he became obsessed with making a movie..."
Read the full article here (JPG, 381KB)
"REALITY OF FANTASY"
The Times of India, 18 June 2010
"The western world has extensively explored fantasy as a genre. But India is still far away from reveling in it in the form of books, films and more. AT takes a look..."
Read the full article here (http://epaper.timesofindia.com/Repository/
ml.asp?Ref=VE9JQS8yMDEwLzA2LzE4I0FyMDIzMDE=&Mode=Gif&Locale=english-skin-custom)
"THE IMMORTALS OF MELUHA' IS ON TOP"
Kharbar Express, 17 June 2010
"Amish Tripathi's 'The Immortals of Meluha' continues to retain the number one position in the fiction category while 'Before Memory Fades' by Fali S. Nariman tops the non-fiction section in the bestseller list this week...."
Read the full article here (http://www.khabarexpress.com/17/06/2010/The-Immortals-of-Meluha-is-on-top- news_165502.html)
"WHEN A COMMON MAN BECAME GOD"
Friends of Books Blog, 16 June 2010
"Joan Osborne may crooned “What if God was one of Us?”, but Amish Tripathi goes several steps further. In his book The Immortals of Meluha, he narrates the fast paced grand adventure of Shiva as a simple man whom legend turned into a god. He asks “What is evil?”..."
Read the full article here (http://www.friendsofbooks.com/blog/when-a-common-man-became-god)
"BOOK REVIEW - THE IMMORTALS OF MELUHA - AMISH TRIPATHI"
Something about Nothing, 15 June 2010
"When I heard about the book “The Immortals of Meluha” [Flipkart] I was very skeptical about it. With the image of Shiva on the cover page, my first reaction was why should an agnostic like me buy a religious book? ..."
Read the full article here (http://kunal.wordpress.com/2010/06/15/book-review-the-immortals-of-meluha-amish- tripathi/)
"AMISH'S IMMORTALS"
Trendz Hyderabad, June 2010
"His first book needed a reprint within the first week. His first book is on the bestseller lists of Crossword, Hindustan Times, Odyssey and many more besides. His first book puts religion, philosophy and fictionalised storytelling together. His first book is a hit. ..."
Read p1 of the full article here (JPG, 497KB)
Read p2 of the full article here (JPG, 453KB)
Read p3 of the full article here (JPG, 428KB)
"LIVING THROUGH LEGEND"
Businessworld, 7 June 2010
"This is a story about a Hero – a creature of flesh and blood who rises to the occasion and fulfills his karma; thus achieving godhood. Set in 1900 BC, the story revolves around the adventures of a tribal chieftain from Tibet called Shiva, who visits the fabled land of Meluha (the land now known as the Indus Valley Civilisation)..."
Read the full article here (http://www.businessworld.in/bw/2010_06_08_Living_Through_Legend.html)
"60 SECONDS CHIEF"
The Hindu Business Line, 7 June 2010
"Questions - one teacher I remember and why - Mr Lobo, for encouraging and pushing me to achieve things - One most valuable work lesson so far - ..."
Read the full article here (JPG, 208KB)
"THE IMMORTALS OF MELUHA - WHY I LOVED IT!"
Youth Curry, 3 June 2010
"It is the rare book which keeps me awake into the night, turning the pages, in a fever to reach 'the end'. And rarer still is such a book from an Indian author. 'The Immortals of Meluha' is that unusual piece of writing..."
Read the full article here (http://youthcurry.blogspot.com/2010/06/immortals-of-meluha-why-i-loved-it.html)
"STORYBOARD"
Storyboard, 1 June 2010
Video: "Book Marketing using Social Media - One of the benefits with being an outsider to the publishing..."
View the full story here (http://storyboard.in.com/)
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"SUMMER IS THE SEASON TO TRAVEL"
Deccan Chronicle, Hyderabad, May 2010
"Amish Tripathi's fantasy thriller, The Immortals of Meluha, the first in a trilogy, is set in 1900BC, with protagonist Shiva as a mere mortal..."
Read the full article here (JPG, 234KB)
"IN CONVERSATION WITH AMISH - AUTHOR OF THE IMMORTALS OF MELUHA"
infibeam.com, 29 May 2010
"Infibeam got in touch with Amish, an alumnus of IIM Calcutta, finance professional and author of the very popular 'The Immortals Of Meluha'. The book is set in 1900 BC but the ace author has his feet firmly grounded in the present epoch. Amish spoke to us about his inspirations, inclination to Hindu mythology, and much more. Here is what he had to say...."
Read the full article here (http://news.infibeam.com/blog/news/2010/05/29/
in_conversation_with_amish_author_of_the_immortals_of_meluha.html)
"MASTER'S CHOICE"
HT Cafe, 23 May 2010
"I am currently reading 1492 by Felipe Fernandez-Armesto ..."
Read the full article here (JPG, 334KB)
"INSIDE SHIV RAJYA"
Lounge (supplement of Mint), 22 May 2010
"The Immortals of Meluha is an Amar Chitra Katha comic book in novel form. The heroic men in this fantasy novel talk in exclamations, jumping from action-packed sequence to ponderous exposition like disconnected comic book panels..."
Read the full article here (JPG, 174KB)
"PAST FORWARD"
Mumbai Newsline (supplement of the Indian Express), 19 May 2010
"After creating a gripping plot with the right mix of mythology and history, Amish deployed marketing tactics to see 'The Immortals of Meluha' top the list ..."
Read the full article here (JPG, 246KB)
"THE POLITICAL MESSAGE FROM MELUHA"
INDIAreads, 17 May 2010
"Last week we reviewed The Immortals of Meluha by Amish; the same book that has been topping the fiction best sellers lists in India ever since it's release. It's success caught many by surprise, because it was published not by Penguin, Harper, Hachette, Random House or Rupa, but by the booksellers, Bahrisons. So today we take a closer look at the novel: what is it about this fictionalised interpretation of Shiva's life that has appealed to the hearts and minds of Indian readers?..."
Read the full article here (http://blogs.indiareads.com/review/the-political-message-from-meluha/)
"THE KARMA STORY"
Tulip, 16-31 May 2010
"The Immortals of Meluha, a book by Amish, was launched at Landmark, followed by an interactive session with the audience..."
Read the full article here (JPG, 56KB)
"THE IMMORTALS OF MELUHA"
Film & Book Club, 16 May 2010
"Baba, who has a deep abiding love (bordering on obsession) for mythology, especially Indian mythology, gave me a very interesting book to read this summer. Called "The Immortals of Meluha", it is the story about Shiva and his heroic exploits - not as god, but as a Tibetan tribal hero, who quite unwittingly, becomes Neelkanth, and is forced to don the garb of a Savior, or Mahadev, vanquishing the evil Chandravanshis, for the greater glory of the Suryavanshis..."
Read the full article here (http://filmandbookclub.blogspot.com/2010/05/immortals-of-meluha.html)
"SUMMER 10 HOLIDAY READING LIST"
Asian Age (Delhi edition), 16 May 2010
" ... A fast-paced story, you are bound to read it from cover to cover in one sitting..."
Read the full article here (JPG, 669KB)
"SUMMER 10 HOLIDAY READING LIST"
Asian Age, 16 May 2010
" ... A fast-paced story, you are bound to read it from cover to cover in one sitting..."
Read the full article here (JPG, 337KB)
"FREEZE FRAMES"
HT Cafe (Supplement of Hindustan Times), 16 May 2010
"Author Amish Tripathi and percussionist Taufeeq Qureshi at a discussion on how music and writing inspire each other, at Landmark Lower Parel ..."
See the full article here (JPG, 33KB)
"AMISH TRIPATHI AND TAUFEEQ QURESHI"
The Mumbai Age (Supplement of the Asian Age), 15 May 2010
" ... Amish Tripathi and Taufeeq Qureshi..."
See the full article here (JPG, 34KB)
"SNAPPED"
DNA After Hrs (Supplement of DNA), 15 May 2010
"Percussionist Taufiq Qureshi stopped by a bookstore for a discussion on music and writing with Amish Tripathi, author of The Immortals of Meluha ..."
See the full article here (JPG, 33KB)
"OUTSIDERS ON THE INSIDE"
Hindustan Times, 14 May 2010
"Countries such as the US and the UK that welcomed immigrants performed better than countries that did not - Amish Tripathi, author..."
Read the full article here (JPG, 139KB)
"THE IMMORTALS OF MELUHA BY AMISH TRIPATHI"
INDIAreads, 6 May 2010
"Set in 1900 BC, The Immortals of Meluha brings the Hindu pantheon of gods to life in its pages. Taking off at a breathtaking pace, author Amish Tripathi uses the backdrop of the Indus Valley Civilization to tell the story of a rough-hewn Tibetan immigrant Shiva drawn to his destiny by duty as well as by love. Revered in mythology as the encompasser of creation, sustainment and destruction, Amish re-introduces Shiva to his readers as the mortal, weed-smoking, dreadlocked and war weary Tibetan tribal war lord from the Himalayan foothills..."
Read the full article here (http://blogs.indiareads.com/review/the-immortals-of-meluha-by-amish-tripathi/)
"THE IMMORTALS OF MELUHA"
People, 7 May 2010
"The first in a trilogy, 'The Immortals of Meluha' takes an interesting premise, that of Shiva being a mortal, a tribal from the Himalayas, who suddenly finds himself being uplifted to the position of a god. The author takes myth and contemporises it, raising questions about all that we hold true and familiar..."
Read the full article here (JPG, 75KB)
"ON SHIVA'S TRAIL"
The Hindu, 4 May 2010
"As most experts will attest to, a philosophical bent of mind plays a significant role in ones throught process. In Amish Tripathi's case, it helped him write..."
Read the full article here (JPG, 150KB)
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"UNEARTHING THE MYTH OF SHIVA"
Oxford Bookstore, April 2010
"You have a fresh take on the Omnipresent and the myths associated with Hindu deities. How was the experience of conceiving this novel through impediments of perceived notions.
Maybe my peculiar background helped in that. I come from a religious household. My grandfather was a priest and teacher. My parents are quite religious. So, in our house, we were told stories of all Hindu myths when we were young..."
Read the full article here (http://www.oxfordbookstore.com/dotcom/oxford/oxford_bookstore_review/interviews/index.htm)
See also http://www.oxfordbookstore.com/dotcom/oxford/
"BOOK REVIEW - THE IMMORTALS OF MELUHA"
Karishma Pais (KIM) in Print, 27 April 2010
"Part 1 of the Shiva Trilogy from Amish Tripathi. One of the first books by an Indian author to be introduced by a viral video on youtube ..."
Read the full article here (http://karishmapais.blogspot.com/2010/04/book-review-immortals-of-meluha.html)
"IF I EVER WRITE A BOOK"
Whims of the Cosmos, 26 April 2010
"If I ever write a book, I want it to be like "The Immortals of Meluha" by Amish Tripathi. Though when I started it the words of the first few pages appeared disconnected, by the end of the book I have become an ardent fan of Shiva and Amish! The beauty of the words lie not in the words themselves but in their magic in conjuring up images in the readers' mind..."
Read the full article here (http://vj13.blogspot.com/)
"INTERVIEW WITH THE AUTHOR OF THE IMMORTALS OF MELHUA"
The Book Lovers, 26 April 2010
"In The Immortals of Meluha, the first of a trilogy on the possibility of Shiva, being an ordinary mortal Tibetan tribal leader who is elevated to godliness, the author Amish, makes us relook at religion and mythology with a contemporary gaze. The book, which is on the bestselling list in India right now, is the first of a trilogy, the second part of which should be published by the end of the year..."
Read the full article here (http://thebookloversreview.blogspot.com/2010/04/interview-with-author-of-immortals-of.html)
"WHO'S AMISH?"
Mumbai Boss, 26 April 2010
"His novel The Immortals of Meluha is currently number one on Crossword's best-seller list so why haven't you heard of him? Amish (first name only, thank you very much) talks to us about his pulp-fiction take on Indian mythology..."
Read the full article here (http://mumbaiboss.com/2010/04/26/whos-amish/)
"SHIVA, FROM MAN TO GOD"
Afternoon, 26 April 2010
"The Immortals of Meluha by AMish is the story of (Lord) Shiva and about his exploits ion the fabled kingdom of Meluha created by Lord Ram to exist as a near perfect society of good human beings (Ram Rajya)... "
Read the full article here (JPG, 81KB)
"COVER STORY and BRUNCH RECOMMENDS"
Brunch Magazine (supplement of Hindustan Times), 24 April 2010
"Writing in English in India is always going to be a bit of a strain..."
Read the full article here (JPG, 191KB)
"MY WORLD AND THOUGHTS - THE IMMORTALS OF MELUHA"
Sujai Sam Blogspot, 23 April 2010
"The canvas of Indian mythology is vast, with a rich interplay of characters from different ages and cultures, thereby creating many colorful and awe-inspiring stories. Some call them myths; some draw inspiration from them and for some it’s the way of gods and their stories. But have you ever wondered what if the Ram’s, the Ravan's and the Krishna's were real people like me and you in flesh and blood... "
Read the full article here (http://sujaisam.blogspot.com/2010/04/immortals-of-meluha.html)
"TAKING THE ROAD LESS TRAVELLED"
Deccan Chronicle (Hyderabad), 23 April 2010
"Some, they say, prefer to take a step into the unknown and even though the journey may be tough and exhausting, they enjoy the ride where there are no mapped paths and tried and tested formulas... "
Read the full article here (JPG, 162KB)
"TAKING THE ROAD LESS TRAVELLED"
The Asian Age, 23 April 2010
"Some, they say, prefer to take a step into the unknown and even though the journey may be tough and exhausting, they enjoy the ride where there are no mapped paths and tried and tested formulas... "
Read the full article here (JPG, 112KB)
"TAKING THE ROAD LESS TRAVELLED"
Deccan Chronicle (Chennai), 23 April 2010
"Some, they say, prefer to take a step into the unknown and even though the journey may be tough and exhausting, they enjoy the ride where there are no mapped paths and tried and tested formulas... "
Read the full article here (JPG, 96KB)
"READING ROOM - AMISH TRIPATHI"
Afaqs Reporter, 16 - 30 April 2010
"I am reading 'Mother Pious Lady' by Santosh Desai. There are two ways to understand the market of India..."
Read the full article here (JPG, 229KB)
"HOT REVIEWS - THE IMMORTALS OF MELUHA"
Times of India, 16 April 2010
"What if you found out one fine day that what you'd perceived all these years as evil was in reality anything but that? In this book by Amish, Lord Shiva lands himself in such a dilemma. But not before the author builds for the reader a thoroughly enjoyable adventure in which Shiva the ordinary Tibetan tribal chief from 1900BC becomes Shiva the Neelkanth in Meluha (the Indus Valley civilisation) ..."
Read the full article here (JPG, 174KB)
"BOOKPOST - THE IMMORTALS OF MELUHA"
Timeout Mumbai, p61, 16-29 April 2010
"The Suryavanshi rulers of the land of Meluha face a challenge when their main river the Saraswati, begins to dry up. Adding to their woes are terrorist attacks by the Chandravanshis ..."
Read the full article here (JPG, 133KB)
"THE IMMORTALS OF MELUHA BY AMISH TRIPATHI - A BOOK REVIEW"
What makes life tick! A Lifestyle magazine, 15 April 2010
"The Immortals of Meluha is amongst those rare breed of novels that dare to delve into Indian Mythology and come out unscathed. The book's premise is based on the possibility that modern day gods were normal Men during their time and by lieu of their greatness and accomplishments came to be worshiped as Gods. Though the very religious might find it blasphemous, the theory does have it's merits and takers. Amish builds on it and has scripted a wonderful story that keeps the reader hooked from start to finish. ..."
Read the full article here (http://www.whatmakeslifetick.com/2010/04/immortals-of-meluha-by-amish-tripathi.html)
"WHAT I'M READING - AMISH TRIPATHI, WRITER"
Men's World, p46, April 2010
"I'm rereading Graham Hancock's 'Underworld'. It explores the evidence for antidiluvian civilisations that existed during the last glacial maximum when the sea levels were a lot lower. One of the possible civilisations explored existed in India ..."
Read the full article here (JPG, 34KB)
"JUST OUT - THE IMMORTALS OF MELUHA"
Deccan Chronicle (Bangalore) - Bengalaru Chronicle, p33, 9 April 2010
"At the dawn of civilisation in 1900 BC stands the sacred land of Meluha, a place which is mistakenly called the Indus Valley. The land of the Suryavanshis is facing tis biggest crisis - Saraswati, the sacred river is drying up. Meanwhile, Chandravanshis spread terror from the east and ally with the sinister Nagas..."
Read the full article here (JPG, 56KB)
"HE'S GOING DIGITAL"
DNA After Hours (Supplement of DNA), p3, 9 April 2010
"If you think that number crunching may be this IIM Kolkata graduate's favourite pasttime, you will be mistaken. While Amish Tripathi, author of The Immortals of Meluha, wanted to be a historian, the dream of a plump salary cheque paved his way to the reputed business school. But the 35-year-old confesses, "I would be a historian if I had the money. I was interested in writing on philosophy but family told me it didn't pay. So, it was finance that I followed."..."
Read the full article here (JPG, 226KB)
"THE IMMORTALS OF MELUHA"
Deccan Chronicle (Chennai Chronicle), p22, 7 April 2010
"At the dawn of civilisation in 1900 BC stands the sacred land of Meluha, a place which is mistakenly called the Indus Valley. The land of the Suryavanshis is facing tis biggest crisis - Saraswati, the sacred river is drying up. Meanwhile, Chandravanshis spread terror from the east and ally with the sinister Nagas..."
Read the full article here (JPG, 44KB)
"THE IMMORTALS OF MELUHA"
Mumbai Age (Supplement of The Asian Age), p27, 7 April 2010
"At the dawn of civilisation in 1900 BC stands the sacred land of Meluha, a place which is mistakenly called the Indus Valley. ..."
Read the full article here (JPG, 90KB)
"THE IMMORTALS"
Society magazine, p125, April 2010
"The Immortals of Meluha by Amish sees Lord Shiva and his intriguing life with a refreshing perspective. Reading this beautifully written creation is like plunging into the icy and venerable waters of Mansarovar Lake..."
Read the full article here (JPG, 171KB)
"' I WAS A TYPICAL IIM GUY - ANXIOUS, HYPER-COMPETITIVE'"
Rediff.com, April 1 2010
"Debutant author Amish Tripathi is today a man transformed. A quick glance at the small temple at his home in suburban Mumbai reveals that the transformation is not just physical but spiritual and philosophical as well. Till about five years ago he was a non-believer, prone to making fun of "religious types"..."
Read the full article here (http://getahead.rediff.com/slide-show/2010/apr/01/slide-show-1-achievers-i-was-a-typical-iim-guy-anxious-hyper-competitive.htm)
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"SHIVA IN A NEW LIGHT"
The Speaking Tree (The Times of India), p8, 21 March 2010
"Shiva rocks. Just how much Shiva rocks the imagination is made grandiosely obvious in 'The Immortals of Meluha'. Shiva is, perhaps, one god with whom Hindus have the most informal of connections. He wears rasta hair, drinks, smokes dope, lives in his lowers, has a vile temper and loves to dance. If it weren't for his tolerance for poison, he could be one of us..."
Read the full article here (JPG, 291KB)
"THE RACONTEUR"
The New Indian Express - Expresso, p4, 11 March 2010
"When I came across this book on Facebook, I was like, ‘Wow, somebody has finally decided to capitalize on our rich Indian heritage of storytelling and write a mythological fantasy!’ To top it off, the cover was gorgeous! Call me shallow, but I do judge the book by its cover..."
Read the full article here (PDF, 1.8MB)
"BESTSELLER"
Sunday Midday, p10, 14 March 2010
"The hero brandishes his trishul against a cloudy grey sky - this promo is classic. It reveals little, makes you wonder more. 'Would like to watch the full length film,' reads a response on youtube. Only, 'The Immortals of Meluha' is not a film - its Amish Tripathi's debut novel..."
Read the full article here (PDF, 3.8MB)
"ON THE WRITE PATH"
Business Today, p184, 12 March 2010
"India's top B-schools are churning out novelists like never before. First there was IIM-A's Chetan Bhagat, who became a best-selling author. Then banker Ravi Subramanian (a former IIM-B grad) wrote 'If God was a Banker'. And now Amish Tripathi, 35, National Head (Marketing and Product Management), IDBI Fortis Life Insurance, is set to enter the league of novelists..."
Read full article here (PDF, 1.2 MB)
Book Briefs - "THE IMMORTALS OF MELUHA"
Free Press Journal, p5, 14 March 2010
"Myths are nothing but jumbled memories of a true past; a past buried under mounds of earth and ignorance. Where does truth end and myth begin? Was Mohan Jo Daro the capital of the Indus Valley civilisation or a river port in Meluha, an empire founded by a great king called Ram?..."
Read the full article here (PDF, 1.1MB)
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"SHIVA RELOADED FOR NEW MILLENNIA"
Deccan Chronicle, 21 February 2010
"Across centuries, humans have been weaned on a belief system that propagated the supernatural idealisation of gods. Blessed with the powers of invincibility and immortality, the gods had assumed an unquestionable stature in the minds of millions of devout believers... But how would you react if you were told that God was not an extraordinary entity but someone just like you — a walking, talking, flesh-and-blood human being replete with character traits and flaws like an ordinary man?..."
Read full article here (at Deccan Chronicle on the Web)
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